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Old 04-23-2012, 11:13 AM   #1 (permalink)
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Oh My God! Is Amazon.com Ripping Off Retronauts!?

Over the past few weeks, several people have pinged me to point out the alarming similarities between Amazon.com's promo art for their new "retro gaming" store and the six-year-old Retronauts logo. Hackles are raised! Suspicions are expressed! Has 1UP been pilfered? Judge for yourself:



The answer, of course, is, "No, you're being silly. But Atari might want to consider a lawsuit." Yes, both logos feature an astronaut and an oddly colored pixel rainbow, but that's simply because we both went to the same well to draw our water. Namely, the well of the Super Breakout box art for Atari 2600.


I specifically asked Retronauts logo designer Karen Chu to borrow imagery from Atari boxes, and she totally did. Amazon clearly had the same idea in mind... they just weren't as imaginative about it. We borrowed; they pilfered. Tsk, tsk. Their "astronaut" is the space jockey (no, not that space jockey) in the lower left of the Super Breakout box, and the rainbow was lifted directly from the artwork before being flipped upside-down. You can even see the tip of the large astronaut's helmet still in the colored bars, inverted (because there's no gravity in space!). Someday, we will teach Amazon's designers the magic of Photoshop's clone tool.

So please, put down your pitchforks, gentle souls. We're all just stealing from the masters.



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Old 04-23-2012, 10:36 PM   #2 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

That's funny. Way to be lazy Amazon. It's not like they have billions of dollars they could spent on a proper logo or anything.
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Old 04-30-2012, 03:39 AM   #3 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

Do they have that money? I mean, a lot of their sales are third parties.
How much money DOES Amazon have?
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Old 04-30-2012, 03:49 AM   #4 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

Well, figures are like this, currently, for Amazon:

Revenue: US$ 48.07 billion (2011)
[ame="http://en.wikipedia.org/wiki/Earnings_before_interest_and_taxes"]Operating income[/ame] US$ 862 million (2011)[1] [ame="http://en.wikipedia.org/wiki/Net_income"]Net income[/ame] US$ 631 million (2011)[1] [ame="http://en.wikipedia.org/wiki/Asset"]Total assets[/ame] US$ 25.27 billion (2011)[1] Total equity US$ 7.75 billion (2011)
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Old 04-30-2012, 03:55 AM   #5 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

Time to go buy some stocks, eh?

Last edited by joz; 04-30-2012 at 09:49 AM.. Reason: cursing
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Old 04-30-2012, 06:29 AM   #6 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

Indeed.
And, I'd be careful with language 'round these parts. Folks don't like them foul words, gets ya straight modified.
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Old 04-30-2012, 01:11 PM   #7 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

What's Retronauts?
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Old 04-30-2012, 01:13 PM   #8 (permalink)
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Re: Oh My God! Is Amazon.com Ripping Off Retronauts!?

It's a gaming blog. you should check it out it's really good.
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